The PC Agency includes Middle East in global expansion

October 10, 2024 PR News

London-based luxury travel PR and trade marketing consultancy The PC Agency has expanded globally with the addition of teams in Dubai, Riyadh, Sydney and New York.

Sydney-based Katie Moine has been appointed Managing Director of Asia Pacific and Middle East, with Nicole Trakkas operating from Dubai as VP for the Middle East.

CEO and Founder, Paul Charles, said: "The time is right for us to take The PC Agency global. Clients value our high-impact, world-class service on an international scale, and we're ready to deliver. Our unique blend of global expertise and travel industry insight positions us as the clear leader across international key markets."

The PC Agency's portfolio includes Turkish Airlines and Finnair, as well as destination marketing for Zambia, Bhutan, Grenada and Dubai.



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