The Fashion Hub re-launches
January 13, 2016 Websites
Abu Dhabi-based The Fashion Hub has opened an office in London and re-launched its digital platform with a completely new look.
The website, which was launched by sisters Parisa and Lydia Birgani in 2012, aims to voice the 'non-linear' market of fashion, art and lifestyle.
"It was time to take the next step, to become more digitalized, to have richer content," Parisa said. "There was such a gap in the market for something like TFH, a platform that didn’t focus on the commercial, but focused on the non-linear, and we’re both so happy to shine a light on that part of the industry, and to broaden peoples minds about it, especially in the Middle East.”
Co-founder Lydia said TFH will be welcoming contributors to the site, with the opening of a London office designed to help further develop its readership.
“We’ve now constructed a more interactive platform which helps engage and interconnect different ideologies, regions and souls," she said. "Opening an office in London has allowed us to target our European readers more, and it’s a very exciting chapter for TFH.”
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