June 05, 2024 PR News
The Middle East Public Relations Association (MEPRA) has released the industry’s first whitepaper on artificial intelligence usage guidelines within the communications sector.
Developed by MEPRA’s AI Committee - with ChatGPT helping to inform top line recommendations – the association identified eight guiding points providing a framework for using AI for its members and others working in communications in the Middle East. The guidelines can be viewed here in Arabic and English.