McCollins Media launches F&B Division
December 20, 2015 PR News
Dubai-based boutique PR and digital brand activation agency McCollins Media has extended its range of services with the introduction of a dedicated food and beverage (F&B) division.
Along with PR and social media, the division will offer augmented reality solutions, loyalty mobile applications, e-commerce F&B websites, food photography and videography, blogger outreach, touch screen, and SEO/SEM management.
Managing Director, Meghna Kothari, said: “The setting up of a dedicated F&B division is a logical and strategic next step for us. The new initiative leverages McCollins Media expertise and experience, including deep and varied industry knowledge, to offer clients innovative and result-oriented strategic communications campaigns. With this new division we aim to offer 360° integrated communication services solidifying our presence in the industry.”
The division has been created with the appointment of new team members with more than 20 years of experience in the F&B industry, covering public relations, digital communications and media planning.
F&B companies that McCollins Media has previously executed campaigns for include Paavos Pizza, Elevation Burger, CDLC, German Doner Kebab, Godiva, JJ Chicken, London Fish and Chips, Chicken Now, Anatolia Turkish Grill, Costa Coffee, Richy's and Mani Foods.
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