February 05, 2025 PR News
HSBC has appointed Farah Farooq as Head of Communications for the Middle East, North Africa and Türkiye (MENAT) region.
In her new role, she is tasked with leading the development and implementation of HSBC’s communications strategy across the region, leveraging the bank’s long-established history and presence and the role it continues to play in supporting the ambitious economic transformation agendas in the Middle East.
Farah has been with HSBC for 14 years, most recently as Head of Communications for the UAE, and previously played a key role in setting up the financial communications practice for Weber Shandwick in the region.