May 29, 2016 Consumer Magazines
A new website and mobile app has been launched for Gulf Air's inflight magazine Gulf Life.
As well as providing news and information about the Bahrain-based airline, readers can browse the app and website for articles about destinations, festivals and events around the world.
Ahmed Janahi, Chief Commercial Officer at Gulf Air, said: “We are delighted to embrace the digital technologies that allow us to reach a broader audience, facilitating their access to Gulf Life.
“With the launch of our magazine app, available for both Android and iOS devices, we are providing more convenience and value to our readers, giving them the freedom to manage and access articles whenever they like and wherever they may be.”
India-based MaXposure Media Group was recently appointed to publish the monthly, bilingual (English and Arabic) magazine, beginning from the May 2016 edition.
Prakash Johari, CEO & Managing Director, said the Gulf Life app also allows readers to download specific content for future reference.
“If you like a feature or story, you can download it to access it at a later date,” he said. ”The app also allows readers to connect with the magazine publisher and give suggestions and feedback.”