November 15, 2024 PR News
9Yards Communications has entered into a strategic partnership with London-based agency Milk & Honey PR.
The Abu Dhabi-based integrated marcoms firm says the agreement will bring a mutual expansion of each company’s geographic reach, with 9Yards Communications’ clients benefiting from enhanced opportunities for exposure in European, North American and APAC markets, while Milk & Honey gains access to 9Yards’ presence across the Middle East region.
Longer-term plans include the development of existing and new business opportunities, regional client support, and cross-agency skills development.
Hussam Almulhem, Founder and CEO of 9Yards Communications, said: “Driven by shared values and an ambition to provide an ever-greater international reach for our respective clients, this partnership with Milk & Honey is a fantastic opportunity for two creative powerhouses of global talents to flourish together. We look forward to the opportunities this new and complementary dynamic will present.”
The partnership covers strategic planning, ESG and purpose communications, PR, innovative digital and social media strategies, creative storytelling, media relations, media buying, and multimedia production.
Kirsty Leighton, Founder and Group CEO at Milk & Honey, said: “Our agency is built on the idea that business must be a force for good ― for people, the planet and our purpose driven clients. In 9Yards Communications we’ve found a like-minded partner - a company that shares our desire to challenge, push boundaries and change the world.
“Together, we offer true global reach and deep regional expertise, alongside industry-leading communications talent. This is just the beginning of the journey ― and we’re excited to see where our partnership takes us.”
9Yards Communications has offices in the UAE, Egypt, Saudi Arabia and Jordan, while Milk & Honey has offices in London, New York, Munich and Singapore.